I enjoy custom logo design and do some posting on Facebook Group pages, as well as manage a couple of our own. I’ve honestly never had much of a response through those. Although, I am a firm believer in the “any advertising is good advertising” philosophy and take advantage of it wherever possible. I recently posted several ads on said Facebook Group pages offering custom logo design, then provided examples of our work and our contact information. Then went about my business as there are a couple projects that are in process currently which we’re wanting to get wrapped up. A couple days go by and we receive a message inquiring about a custom logo for a new trucking company. In all honesty, I was kind of surprised to read the message, but eager (obviously too eager) to get started..
Our client outlined in a message exactly what their business was looking for in a logo design. They provided examples and knew specifically the style and look they wanted. Which is always good! They advised that they had an existing trucking company and (as an example) integrated the letter “M” into that design. They were looking to do the same for their new trucking business. Which seems straightforward enough.
Candidly, I was excited. Excited to get a lead off a social media platform which didn’t cost and money to generate. Excited to get a trucking company and have it to use on our portfolio. I simply got to work on the new logo design and obviously got the two trucking companies switched around. I assumed and my grandma always used to explain throughly what doing that meant. She couldn’t be more right. So after creating three different looks for a company that had an existing logo our client was happy with, I went back to my computer, quite embarrassed.
I messaged her back apologizing and recognizing the fact that she indeed specified this logo was for their new company. She sent me several examples of what they were wanting. Ultimately, they wanted to integrate some sort of majestic bird as well as the letter “M” into the new logo design. One of the examples had both (the bird and the letter M), and I set out to create a similar concept that had more of the qualities in the logo design they were looking for.
After a couple of minor revisions, we were able to lock in a design their company was very happy about! In all this project took a total of 7 hours (not counting the time I spent creating the wrong design) and for my error, I animated their new logo for free.
Make sure to check out some of our other custom logo designs here. If you’d like a custom logo design for your business or organization, shoot us an email to email@example.com for the quickest response. If you have examples of the style you’re looking for, please feel free to include anything you can (chicken scratch is cool too!) so we can work our best magic.
Thank you and have an awesome day!